The Trad Hoe’s Dilemma
The Spectacular Collapse of Sarah Stock, the Right’s Favorite Virgin Bride
Every few years, young right-wing men fall in love with a new e-girl, usually from a 60-second clip designed to be forgotten in a day. In 2025, the new hot girl on the block was Sarah Stock, a young blonde who appeared on Jubilee opposite Sam Seder, a progressive podcaster old enough to remember when conservatives wanted to get along and be liked by the mainstream. The format was simple: twenty Trump supporters versus one liberal, a kind of ideological Thunderdome that Jubilee Media crafted to generate these buzzy clips.
Stock made the most of her moment. When Seder asked about immigration, she leaned forward with the confidence of someone who had practiced this in a mirror. “What’s the problem with xenophobic nationalism?” she asked. “Don’t you think that’s better for Americans in general?”
Seder was struck dumb, shocked Stock had actually said it out loud. The pretty white woman in a sundress was casually advocating for an ethnostate and not bothering with a dog whistle.
“We already have a dominant culture,” Stock continued, “based on European and Christian values and identity. It’s rooted in European identity.”
The clip went nuclear, even though what she said was nothing new. The right wing in general has spent the last several years ritually shedding white guilt. But of course, our most vocal and conflict-seeking personalities are men.
This was a girl. A pretty one. And blonde. And by her own statement… a virgin.
My God, the perfect wife had arrived! Within hours of Sarah’s clip going live, it had been viewed millions of times. The right-wing commentariat collectively lost its mind. Jack Posobiec, Matt Walsh, Stephen Crowder—they all reposted approvingly. Harrison Smith, another right-wing media creature, framed it as a “white girl defending the existence of her culture from a rogues gallery of seething foreigners.”
Here, at last, was the unicorn: a beautiful, articulate, based woman who wasn’t like all those mouthy female conservative influencers, with their jobs and their non-zero body counts. She was what all the young men wanted. What they knew they deserved and should never settle for anything less.
This was a woman men would go to war for!
For a certain kind of conservative man—the kind who spends his evenings doom-scrolling Twitter and his nights wondering why he’s still single—Sarah Stock was proof that the girl of his dreams existed somewhere out there in the discourse, waiting to be discovered. She was the exception that proved the rule, the rare woman who actually believed what he believed, who understood what he understood, who wasn’t just performing conservatism for clout but really meant it.
They were, of course, catastrophically wrong. But that’s getting ahead of the story.
To understand what happened to Sarah Stock—and to the legions of credulous men who thought they’d found their queen—you have to understand the tradwife industrial complex, that peculiar corner of the internet where women make six figures telling other women not to have careers.
The premise is simple, and also completely insane: attractive young women post videos of themselves baking bread from scratch, churning butter, gardening in long skirts, and generally cosplaying the 1950s housewife aesthetic while dispensing advice about submitting to your husband and rejecting feminism. The videos are shot with the soft lighting and careful composition of a lifestyle commercial. The women are always beautiful, always serene, always performing a kind of domestic bliss that exists nowhere in the actual historical record but looks great on TikTok.
The hustle, if you can call it that, is to monetize the fantasy. The same women telling you to stay home and let your husband lead are running sophisticated content operations with affiliate links, brand deals, e-books, coaching programs, and merch stores. The hypocrisy is so obvious it should disqualify the entire enterprise, but the target audience isn’t exactly equipped for critical analysis.
To be clear, trad wife content is popular with women as well. The fantasy of walking away from commutes, stressful jobs, and dropping their young children off at daycare is a tempting one. But that’s on Instagram and TikTok.
On Twitter, Trad Wives™️are a whole other creature, and they want a lot more than your likes and shares.
On Twitter, the Trad Wives’ audiences are built around men. Not the women who dream of living the trad wife life. And Sarah was no different. Her audience was largely on Twitter and largely male. A specific kind of contradictory male.
Spend any time in the comments sections of a female trad creator, or in the darker corners of the manosphere, and you’ll find a persistent strain of suspicion. If you were really traditional, the thinking goes, you wouldn’t be online at all. The very act of being an influencer—of cultivating an audience, of having a public persona, of earning your own money—violates the core premise of what these women claim to represent.
This creates a peculiar dynamic: right-wing men simultaneously idolize and distrust tradwife influencers. They’re the ideal woman, except when they’re a grift. They’re proof that good women still exist, except when they’re proof that women can never be trusted. The tradwife is Schrödinger’s queen—both the solution to modern dating and another example of female duplicity, depending on whether she’s currently confirming or disappointing expectations.
The Bulwark, in its coverage of the Stock scandal, noted that conservative podcaster Allie Beth Stuckey had complained that the whole mess demonstrated that women posing as tradwives had become a “fetish” for right-wing men. Which is precisely correct, and served as Sarah Stock’s launchpad into fame.
After the Jubilee debate launched her into the right-wing firmament, Stock doubled down. She contributed regularly to RiftTV, the outlet run by Elijah Schaffer, another MAGA provocateur who’d made his name by entering the Capitol on January 6, 2021, and tweeting photos from Nancy Pelosi’s office.
And yet suspiciously was not arrested or imprisoned. Even as Midwestern grannies were. Interesting. Nothing to see here. Moving on.
Stock did street interviews confronting liberal activists. She appeared on panels about campus free speech. She denounced fornication, advocated for “xenophobic nationalism,” and presented herself as the authentic article—a genuine Christian conservative who practiced what she preached.
She also went after other e-girls, denouncing them as hypocrites and whores, making it clear that they were exactly like the filthy feminists they denounced. Even as Sarah herself remained pure.
The engagement announcement in August 2025 was supposed to be her coronation. Stock posted a photo of her ring with the caption “I won”—a victory lap for having secured a husband, for having followed the tradwife playbook to its logical conclusion. She was marrying Will Setka, a Liberty University graduate with a degree in Political Science and Government.
The wedding, which took place just last month, was blessed by Pope Leo XIV himself. Stock had converted to Catholicism less than a year earlier, but she’d already positioned herself as a fierce defender of the faith, posting about the evils of premarital sex and the importance of saving yourself for marriage.
The papal blessing was a masterstroke of personal branding. It was tangible proof of her bona fides, a spiritual endorsement from the highest authority in Christendom. She was a tradwife influencer with Vatican credentials. Her husband had received a virgin bride, sanctified by Rome itself.
Except, of course, he hadn’t.
The unraveling began, as these things often do, with Milo Yiannopoulos. The former Breitbart provocateur, who has spent the years since his own cancellation nursing grudges and extracting maximum chaos from his former allies, began posting voice recordings and text messages on X.
What he alleged was, even by the standards of right-wing infighting, spectacularly tawdry. Sarah Stock, he said, had conducted a six-month affair with Elijah Schaffer, her boss at RiftTV, beginning at CPAC in February 2025—just weeks before she went viral—and ending only when she got engaged. There had been multiple pregnancy scares. There had been, according to the sources, at least one abortion. The woman who posted about the sanctity of life had allegedly terminated a pregnancy conceived in an extramarital affair with her married employer.
Yiannopoulos posted what he claimed was audio of Stock admitting to the relationship while simultaneously deflecting blame. In the recording, a woman who sounds like Stock says that Schaffer “got me very intoxicated” and that she doesn’t “even remember most of it”—a framing that converts six months of active affair into a kind of prolonged non-consent.
The reaction was swift and vicious—but not in the direction you might expect. The left, predictably, found the whole spectacle hilarious. But the right? The right was enraged. Not at Schaffer, the filthy, degenerate drunk and married father of two who had allegedly been cheating on his wife with his employee. At Stock. At the woman. At the e-girl who had betrayed their trust.
“Proof you can never trust an ‘e-girl,’” declared one MAGA commentator. The phrase “trad hoe scandal” began circulating. The men who had elevated Stock to queen status were now furious at having been conned, as if she had personally promised each of them something and then reneged. The parasocial betrayal was almost touchingly pathetic—these guys really thought she was different, really believed she was the exception, and now they were venting their disappointment with the same fury they reserve for liberal politicians.
Meanwhile, Schaffer himself was having what can only be described as a public nervous breakdown. He posted, then deleted, a series of unhinged tweets claiming that his wife and children had been “kidnapped,” that drugs had been planted in his home, that he was being framed by the FBI for “serious targeted federal crimes.” The posts were so deranged that some observers initially wondered if he’d been hacked. Or that he’d done something horrible to his family.
Thankfully, not so.
His wife, Kezia Schaffer, had actually filed for divorce in Texas in January 2026. Schaffer, apparently seeking more favorable jurisdiction, counter-filed in Florida—a legal maneuver showing his desperation to control the narrative. Yiannopoulos, with evident delight, noted that Schaffer was “flat broke” and that RiftTV was circling the drain.
As for Stock, she did what any cornered influencer does: she went dark. Her X account was deactivated. One of her last visible posts before the blackout was a cryptic message about “sinning”—not quite an admission, but not quite a denial either. The perfect ambiguity of someone who hasn’t yet decided which narrative to commit to.
What’s a Fallen Trad Hoe to Do?
No one likes a hypocrite. Not faithful Christians, tattooed feminists, or world-weary GWOT guys who aren’t surprised by nothing no more. Of all the pivots to make, coming back from a hypocrisy-oriented scandal is the hardest.
For the terminally online set, we all know what comes next for Sarah. THE PIVOT. But how?
The obvious, most ideal path is unfortunately the least likely. Assuming her husband doesn’t drag her before the bishop and demand an annulment post haste (which he is entitled to based on Church law), then there is a path to healing their marriage. If Stock really believed what she preached, she would simply go quiet and become what she claimed to be: an anonymous housewife, submitting to her husband, raising children, disappearing from public life. Will Setka could take her to their priest for marriage counseling, and she could spend the next few decades proving through action what she failed to prove through words.
But that would require her to give up the camera. It would require her to stop being an influencer. And everything about her trajectory suggests that the camera is the thing she actually wanted. The husband and eventual children were just props for her. She wanted fame. She wanted an audience. She wanted to be the exception, the based queen, the girl who proved that women like her existed.
So let’s game out the alternatives. Because Stock will resurface.. And when she does, she’ll be running one of the following plays.
Option One: The Victim Pivot
The leaked audio gives Stock a potential escape hatch, if she’s willing to use it. In the recording, she describes Schaffer giving her Benadryl and shots of alcohol, says she blacked out, claims she doesn’t remember most of what happened. The framing is already there: predatory boss, power imbalance, a young woman taken advantage of by a married man in a position of authority.
This is the path Lauren Southern took when she came back to the internet—freshly-written memoir in hand—to restart her career.
This is the path of least ideological resistance. Stock wouldn’t have to renounce her politics or admit that the trad life is a grift. She’d simply be recast as a victim of male predation.
The execution would look something like this: a tearful video, probably filmed in soft lighting with minimal makeup to emphasize vulnerability. She’d describe feeling confused, manipulated, ashamed. She’d talk about how Schaffer pursued her, how she didn’t know how to say no, how she’s been carrying this burden in silence. She’d never quite call it assault—that would invite too many follow-up questions—but she’d imply enough that the audience fills in the blanks.
The problem is the timeline. Six months is a long time to be continuously victimized. Those pregnancy scares suggest ongoing, repeated sexual activity—not a single drunken mistake but a sustained relationship. And the audio itself undercuts the passivity narrative: Stock sounds like someone describing an affair she regrets, not someone recounting a trauma. She’s explaining, deflecting, managing the story. Victims don’t usually sound that strategic.
More importantly, Sarah’s core audience of cynical RW men would never accept this line. The only ones who possibly would are MeToo-sympathetic liberals. But they would never forgive Sarah for saying it’s okay to be white, and that America itself should be white.
We can look to e-girl Sydney Watson for proof that the victim narrative would fall flat, both with liberals and with conservatives. First, when Sydney recounted her previous sex assault at the hands of a migrant, liberal commentators (famously Vaush) switched from “believe all women” to “you lying racist bitch” so fast it would make your head spin.
Sydney Watson also sued her former employer, The Blaze, for sex and religious discrimination, largely due to the atrotious of behavior of… you guessed it… Elijah Schaffer and The Blaze doing nothing about Sydney’s complaints. The RW men on Twitter spared not second considering maybe Sydney had a point. She was called a feminist, a whore, a hypocrite, a liar, and a typical woman. They weren’t interested in her tale of woe. And it’s hard to imagine they’ll suffer Sarah’s.
Probability of success: 25%. It might work with casual observers who don’t know her history, but anyone who Googles her name is going to find the receipts immediately.
Option Two: The Repentance Tour
This is the traditional Christian playbook: sin, confess, repent, restore. Stock films a video—no makeup, maybe some tears, definitely a Bible visible somewhere in the frame—and admits everything. She fell short of the values she preached. She let her flesh overcome her spirit. She is deeply, profoundly ashamed, and she is throwing herself on the mercy of God and the Christian community.
The key to making this work is specificity. She has to own the affair, own the hypocrisy, and the fact that she was posting about the evils of fornication while actively fornicating with her married boss. The Christian redemption narrative requires the sinner to be genuinely broken before they can be rebuilt. Anything less reads as PR management.
The audience for this pivot is the conservative Christian base. These audiences are primed to forgive, but they’re also primed to detect insincerity. They’ve seen too many tearful confessions that were really just career rehabilitation.
The execution would require Stock to disappear for a while—months, minimum, probably a year. When she returned, it would have to be with genuine humility, not the performative kind. She’d need to accept a diminished status, stop lecturing other women about their choices, and present herself as a cautionary tale rather than a role model.
The problem—and it’s a big one—is the alleged abortion. Pro-life audiences can forgive premarital sex. They can forgive affairs. They can even forgive multiple pregnancy scares, which might be explained away as evidence of not using birth control (practically virtuous in some conservative circles). But abortion is the bright line.
Yiannopoulos hasn’t proven the abortion allegation, and Stock hasn’t confirmed it. But it’s out there now, and any repentance tour would have to address it directly. A denial would invite scrutiny. A confirmation would be career-ending in conservative Christian circles. And a strategic silence would let the speculation fester indefinitely.
Probability of success: 30% if she can credibly deny the abortion, 5% if she can’t.
Option Three: The Feminist Escape Hatch
The ex-evangelical, ex-conservative, ex-tradwife pipeline is real, and it’s lucrative. YouTube and TikTok are full of women who once promoted traditional values and now make content about escaping the patriarchy, healing from religious trauma, and warning other women away from the life they used to advertise. The audience is hungry for this stuff—there’s something uniquely satisfying about watching someone who used to judge you admit they were wrong all along.
Ashley St. Clair’s ridiculous assertion of “dark woke” is the template here. After Elon Musk’s jilted baby mama and former RW e-girl realized her gravy train was over, she went on a grovelling apology to the wokest of woke, having her name removed as the author of a children’s book debunking trans ideology.
The execution would require Stock to burn it all down, to expose the conservative media ecosystem that made her. Name names. Describe how the content is manufactured. Explain the financial incentives that keep women performing traditional values they don’t actually hold. Position Schaffer not just as a personal predator but as representative of how right-wing media treats women in general.
The upside is a whole new audience of people eager to hear inside info on how truly evil conservatives and Christians are. Ex-evangelical content gets millions of views. The downside is that this audience is deeply skeptical of convenient conversions. And not really prone to forgiveness in general.
They remember every take, every tweet, every smug denunciation of women who didn’t measure up to Stock’s supposed standards. A pivot this dramatic would invite intensive scrutiny of whether the conversion is real or just another hustle.
There’s also the matter of burning bridges. The conservative media ecosystem is small, vindictive, and well-documented. Going the feminist escape route means making permanent enemies of everyone Stock has ever worked with. They’ll release whatever opposition research they have. Milo still has stuff he hasn’t released yet, and logic dictates there’s more. They’ll dig through everything she’s ever said or written. If you think Con Inc will be gentle in their punishment… you obviously haven’t heard the rumors about the BDSM shit that happens at CPAC.
Probability of success: 15%. The market exists, but Stock hasn’t earned access to it. A successful pivot would require at least two years of consistent messaging before anyone would take it seriously—and that’s assuming nothing new drops in the meantime.
Option Four: The Chaos Agent
There’s another path, one that doesn’t require apology or conversion or careful reputation management: lean into the mess. Become the heel.
“Yes, I intentionally manipulated you pathetic simps and you let me. Here’s the tricks you fell for so you’re wiser going forward.”
The black-pill podcaster men would welcome Stock with open arms. Hostile, but open. These are the podcasters and streamers who’ve built audiences on the premise that all women are fundamentally untrustworthy—and Stock just proved them right. She could go on Fresh & Fit, or whatever show has replaced it by the time she resurfaces. She could do a tell-all with the Fuentes twink or that infertile looksmaxxing weirdo, confirming every suspicion they’ve ever had about women in conservative media. She could become the cautionary example they cite when warning their audiences not to trust any woman, ever.
The execution is simple: be entertaining. Stop pretending to be good. Admit that the tradwife thing was a grift, laugh about it, move on to the next controversy. The audience for this content thrives on drama, conflict, someone who says what everyone else is thinking. Stock already demonstrated at Jubilee that she can deliver the kind of provocative content that goes viral. She just has to redirect it.
In essance she would become the female Milo Yiannopolous, circa 2016.
This path requires no rehabilitation. She could start tomorrow. And there’s money in it—the controversy economy rewards shamelessness, and Stock would arrive with a built-in audience of people who want to watch the car crash continue.
The problem is that it’s a dead end. The chaos agent can generate attention, but attention isn’t sustainable. Audiences get bored. The provocations have to escalate to maintain interest, and eventually you run out of lines to cross. Just ask Andrew Tate.
There’s no pivot out of this role. Once you’ve positioned yourself as the untrustworthy woman who confirms every misogynistic suspicion, you can never be anything else. No serious outlet will touch you. No brand will work with you. You’re stuck in the content ghetto forever, doing podcasts with increasingly marginal figures until even the manosphere loses interest.
For instance… do you even remember her ⬇️
Probability of success: 60% in the short term, 0% as a sustainable career.
The smart money says Stock tries some combination of Options One and Two—victim framing combined with Christian repentance. She’ll make a video, she’ll cry, she’ll talk about being manipulated and losing her way, and then she’ll gradually shift to content that doesn’t require Groyer male approval. Within eighteen months, she’ll be posting outfit-of-the-day content and hoping nobody remembers.
But the thing about second acts in the influencer economy is they require wanting something different than what got you in trouble in the first place.
Stock doesn’t want a different life. She wants the same life with better PR. She wants the audience, the engagement, the validation—just without the scandal attached. That insistence on everything going back to the way it was before her secrets came out will short-circuit any attempt at a rebrand.
The audience she had, the ones who adored her, validated her, and shot her up with more dopamine than is healthy… they’re gone. Their parasocial adoration replaced by the same hate they hold for every other woman. Now she’s just as bad as the fat girls and the tattooed girls and, gasp! girls who date outside their race, whom she spent so much time insulting.
Dealing with that requires adjusting her view of herself, maybe even the world. Because if she ever wants to bask in the warm dewy glow of being told “you’re not like the other girls,” she’ll have to work very hard and spend a lot of money to carve out an entirely new audience to capture a fraction of what she had before.
And girls as pretty as Sarah just aren’t built to work that hard.
So yeah, she’ll probably resurface eventually. The internet has a short memory, and there’s always another grift to run.
She just has to figure out what she’s selling next.
I'm glad you wrote this because I didn't have a clue what was going on. Just kept seeing these weird posts. Also confirms what I've always known. A) Both the left and the right are full of pieces of shit and B) anyone who publicly and constantly claims they are something are always human trash.
Honestly, I trust people *more* not less who dabble in the party scene. It's always the most buttoned-up goodie two shoes types who end up having the most completely bizarre skeletons in the closet. I trust people more who have a healthy balance. Too little partying and you get Pakistan/Middle East where there's no normal dating but there's also pooping on hookers. Too much partying also a problem but frankly we don't have enough of that now. We just have people going out and glued to their phones the whole time.